Reddit, the social platform, is reported to be considering terminating Google access to its platform

On 22 July, according to the Wall Street Journal, the top of the social platform Reddit was considering terminating Google access to its platform under the Alphabet flag, and negotiations were under way between the parties on the renewal of the existing data authorization agreement. In 2024, Reddit signed an agreement with Google, estimated at $60 million per year, to allow Google to access its forum content for AI development. Today, Reddit has shaken this agreement, and at the heart of the problem is the diversion of traffic. Google ' s AI-generated summary box is now available to answer user questions directly on the search page and users need not click to jump to external forums such as Reddit。