X PRODUCT LEADER: VIDEO PIRACY ON X PLATFORM IS WIDESPREAD, VIDEO EDITOR WILL BE LAUNCHED AND ORIGINAL ACCOUNT NUMBER WILL BE RECOMMENDED AS A PRIORITY

In response to the criticism that “X is becoming TikTok”, the product owner, Nikita Bier, responded. On the X platform, video posts are almost half of the total exposure. Many of the popular account videos are used to embezzle content from other users, sometimes even five years ago. The team believes that this reuse of content has a negative impact on user experience and operations. To this end, X launched for the first time a practical video editor to encourage creators to produce original videos so that content is unique to the X platform. Nikita Bier appealed to original creators that the algorithm, although it might take time to identify, would grow faster than other accounts once it was accepted。