THE ORIGINAL CONTENT INCENTIVE SCHEME WAS LAUNCHED ON PLATFORM X AND REPLACED THE ORIGINAL REVENUE-SHARING MECHANISM IN SEPTEMBER

On August 8th, X (formerly Twitter) announced the original content incentive scheme, which aims to reward creators who can provide original ideas, professional analysis, news coverage, creative content and comments. X indicated that it would cease to accept applications for the new income-sharing scheme (Revenue Share) effective immediately. The current revenue-sharing users will continue to receive benefits until 7 September 2026 and will receive the last three payments around 14 August, 28 August and 11 September. From 8 September, eligible current creators can apply for new original content incentive schemes. The new plan will be distributed according to the "effective exposure" (at least 50 per cent of the information flow from the X Premium user's home page, visible) generated by the original, and the first new plan payment is expected to be released on 28 August. Qualifications include: 18 years of age or over, good account number, subscription to X Premium or Premium+, possession of at least 500 accredited fans, and exposure to at least half a million certified user front-page information streams over the past 90 days, with continuous release of original content。